The most important thing to do when starting a new blog is to be able to identify and pick the right niche! Because some popular blogging niches such as Digital Marketing, Fashion, Beauty, and Health can be considered not profitable for beginners due to their high competition.
Nonetheless, blogging remains the most profitable business to get into, as there are still lots of untapped blogging niches to earn decent revenue in 2023 and beyond. That’s why I’ve compiled a list of the 16 most Profitable blogging niches with less competition and high revenue potential.
But, Before jumping into the list of profitable and low competitive blogging niches, it’s more important you know what a blogging niche is, what makes up a good blogging niche and how to pick the perfect blogging niche as a beginner.
What is a Blog Niche?
A blog niche is the subject matter of your blog, which is the area you want to educate people about. This should be something you’re passionate about so you don’t run out of topic ideas. For example, if you want to write about programming, then programming is your blog niche in this case.
As a beginner, here is a big mistake you should avoid – make sure not to mistake a blog niche for a topic because a Blog topic simply means a sub-section of that particular niche you are writing about.
Why Do You Need A Blogging Niche?
There are endless reasons why you should blog about a particular subject instead of writing randomly. some of the benefits of picking a Blog niche include the following:
- Picking a blogging niche will help you attract the right audience.
- Blogging about a specific topic will help attract more readers to your website because anyone who visits your website is likely to share it with their colleagues.
- Blogging about a specific topic gives you a head-on on search engine optimisation because it will help Search Engines better understand what your website is about, and this will help rank your website higher on SERP.
- Blogging on a single niche will make you more money as everyone who visits your website are people interested in that particular subject and are likely to interact with any other blog posts on your website.
And the more blog post they interact with, the higher your ad Revenue and also during the course of navigating around your website, they are likely to purchase any affiliate products you recommend.
What Blog Niches Are Most Profitable?
The most profitable niches have issues with high competition because they are often written about by organisations or marketing agencies.
And is not advisable for beginners to attempt any of these highly profit-profitable niches, due to the high demand for information. Some of the most profitable blogging niches are digital marketing, Health and fitness, food recipe, Making money online, parental blog, Lifestyle, fashion and beauty.
Which Blogging Niche Is Best for Beginners?
The best blogging niches for beginners in 2023 and beyond are micro niches because they are less competitive and speak directly to a specific group of people.
So if you are planning to start a blog now, I will advise you to avoid highly profitable niches because they have high competition which means, there is likely no space for beginners to make a good amount of money.
However, if you already have a decent amount of audience on other platforms such as YouTube, Facebook, Twitter, and LinkedIn, then picking one of those highly profitable niches won’t be a bad idea.
What is a Micro Niche?
A micro niche is a sub-section under a broad niche. For example, if you’re planning on starting a Technology blog. Instead of writing about Technology in general, you can narrow it down to its sub-niches such as Metaverse, VR ( Virtual Reality ), or Technology for online businesses.
With this sort of less competitive blogging niche, you have a high chance of driving a good amount of traffic to your website and making money faster.
Criteria for Identifying Low Competitive Blogging Niches
There are four key criteria to look out for when selecting a blogging niche.
These criteria help you see the future of that particular niche and help you make an informed decision so you don’t end up with the wrong niche be it micro or broad niche.
The four main features that determine a good and profitable blog niche are as follows:
- Search volume and keyword difficulty: Search volume and keyword difficulty are two key metrics that determine the demand level of a particular keyword and the ability of new blogs to rank a particular keyword on search engines.
Picking a niche with Low search volume and high keyword difficulty is like Chasing a Lamborgini Aventador with a bicycle ( An impossible mission).
- Social media presence and engagement: This is another key metric that determines the success rate of a particular niche. The whole world is on social media so if people are not talking about that subject or posts related to that subject isn’t getting many eyeballs, then it is a bad niche.
- Number of existing high-quality blogs: If the subject you want to talk about already has millions of existing high-quality blogs then I will advise you to do deep research and ask yourself am I going to get a space to show up on search engines?
can I still build a good amount of audience from this same industry? or is there still space for beginners to actually see the light in this industry? if your answer to all these questions is no then I advise you to avoid this particular type of niche.
- Monetization opportunities within the niche: Your main goal in starting a blog is to be able to make a decent amount of money for yourself.
So it is very crucial you do deep research into any niche you think is fit for you to make sure they are good monetization opportunities in it.
On average, a good blogging subject should have not less than three (3) monetization opportunities this involves affiliate marketing, coaching or offering services and finally should be able to generate good ad revenue.
16 Low Competitive Blogging Niches
1. Sustainable Fashion
With the rise of eco-consciousness, sustainable fashion has gained tremendous popularity. By focusing on sustainable fashion, you can cater to an audience that values ethical and eco-friendly clothing choices.
To build a loyal audience in this niche, you have to create engaging content around sustainable fashion trends, eco-friendly brands, and tips for building a sustainable wardrobe.
2. Plant-Based Diet
The interest in plant-based diets has grown significantly in recent years. By starting a blog dedicated to a plant-based diet, you can provide valuable information, recipes, and resources to individuals who want to adopt a more plant-focused lifestyle.
Share unique and delicious plant-based recipes, tips for transitioning to a plant-based diet, and the health benefits of plant-based eating.
You can monetize your plant-based diet blog through sponsored content, advertising, and promoting plant-based products.
3. Eco-Friendly Lifestyle
As sustainability becomes a global priority, people are seeking ways to live a more eco-friendly lifestyle.
Create content that educates and inspires your readers to adopt eco-friendly practices in their daily lives. Share tips on reducing waste, eco-friendly home products, and sustainable living hacks.
Monetization options can include sponsored content from eco-friendly brands, affiliate marketing for sustainable products, and even creating and selling your own eco-friendly merchandise which is far more profitable when done properly.
4. Personal Finance for Millennials
Millennials face unique financial challenges, making personal finance an excellent niche to target. Provide practical advice on budgeting, saving, investing, and managing debt specifically tailored to millennials.
And this niche has high revenue potential because the majority of your audience would be age 30 and above. Create content that addresses topics like student loans, side hustles, and homeownership for young adults.
You can monetize your blog through affiliate marketing with financial institutions, sponsored content from financial apps or services, and even offer online courses on personal finance for millennials.
5. Mindfulness and Mental Well-being
In this modern fast-paced world, there is a growing interest in mindfulness and mental health. So if you are someone who is passionate about this field, you can offer guidance and resources on practising mindfulness, stress management, self-care, and improving mental well-being.
Such as meditation techniques, mindfulness exercises, and tips for achieving work-life balance.
This niche contains lots of monetization opportunities including sponsored content from wellness brands, advertising mental health apps or services, and creating and selling digital products like guided meditations or e-books on mental wellness.
6. Home Organization and Decluttering
As people strive for a more organized and clutter-free living space, home organization and decluttering have become hot topics.
If you are interested in this niche, your work is to provide practical tips, step-by-step guides, and storage solutions to help readers declutter and organize their homes effectively.
And other content ideas include before-and-after transformations, DIY organizing projects, and expert advice on maintaining an organized space.
This niche has some of the highest-paying monetization options such as sponsored content from home organization brands, advertising organizing products, and offering virtual organizing services.
7. DIY Crafts and Creative Projects
The allure of DIY ( Do it Yourself ) crafts and creative projects remains strong. So if you are passionate about any craft, then this niche should be your go-to. All you do is, Inspire your readers with engaging content on DIY crafts, home decor, upcycling, or any creative hobbies you have.
Create easy-to-follow tutorials, craft ideas for special occasions, and tips for incorporating creativity into everyday life.
You can monetize your blog by promoting products related to the particular DIY craft you share with your audience, offering online courses, and through ad networks such as Ezoic, Adsense, Adthrive and more.
8. Travel on a Budget
Travelling on a budget is a topic that resonates with many people. If you are someone who loves travel, then picking this niche won’t be a bad idea because you simply have to create content about money-saving travel tips, affordable destination guides, and budget-friendly itineraries.
Alongside those content ideas, you can also share personal travel experiences and highlight hidden gems and free activities in popular destinations.
You can monetize through affiliate marketing with travel booking platforms, sponsored content from travel brands, and creating and selling travel guides or e-books.
9. Healthy Recipes for Kids
As we all know, parents are always searching for nutritious and kid-friendly recipes to make sure their kids eat healthy.
You can cater to this audience by providing healthy and delicious recipes that children will love, Sharing tips for picky eaters, school lunch ideas, and allergy-friendly recipes.
You can monetize your blog through sponsored content from food brands, advertising kitchen gadgets for families, and creating and selling a cookbook of healthy kid-friendly recipes.
10. Sustainable Home Design
With the increasing emphasis on sustainability, sustainable home design is a niche with great potential for new bloggers to get on in 2023 and beyond.
If you can offer inspiration and guidance on eco-friendly home renovations, energy-efficient appliances, and sustainable interior design then this niche is perfect for you.
To even make it more fun and keep your audience glued, you can add some DIY projects using recycled materials, tips for creating a sustainable garden, and showcasing eco-friendly home tours.
No doubt about the revenue potential in this niche as you can monetize your blog through sponsored content from sustainable home brands, advertising energy-efficient products which are really costly, and offering eco-friendly interior design consultations.
11. Remote Work and Digital Nomadism
The rise of remote work and the digital nomad lifestyle has opened up new opportunities for yet-to-be bloggers who can provide practical advice, productivity tips, and remote job opportunities for those looking to work remotely or embrace the digital nomad lifestyle.
Some of the most demand content types in this niche include insights on popular remote work destinations, co-working spaces, and tips for maintaining work-life balance while travelling
As much as this niche has been seriously narrowed down, it still has lots of monetization opportunities including sponsored content from remote work platforms, affiliate marketing for digital nomad essentials, and offering online courses or coaching on remote work success.
12. Healthy Ageing and Senior Fitness
As the population ages, there is a growing interest in healthy ageing and senior fitness as more elderly people are getting to realize the importance of fitness to keep their bodies strong in old age.
So if you’re someone who is passionate and has a lot of knowledge related to fitness, getting into this niche will be a great idea as all you do is create content that focuses on exercise routines, nutrition tips, and overall wellness for older adults.
Along with some senior-friendly workouts, healthy ageing advice, and resources for ageing gracefully which will really keep your audience glued to your website.
This niche happens to be one of the highly demanding niches in recent times after the outbreak of COVID-19 and it also has a huge revenue potential due to its monetization options and targeted individuals.
You can monetize your blog through sponsored content from fitness brands catering to seniors, advertising senior fitness equipment, and offering online fitness programs tailored to older adults.
13. Home-based Fitness and Workouts
The convenience of home-based workouts has gained immense popularity, especially during the COVID-19 pandemic.
This niche is really hot right now as more people are looking forward to learning more about creating a fitness routine, workout plans, and tips for creating a home gym setup.
In terms of monetization, this niche is perfect for affiliate marketing. It can also be monetized through other methods such as sponsored content from fitness equipment brands, ads, and offering online fitness classes or personalized training programs.
14. Natural and Organic Beauty Products
The demand for natural and organic beauty products continues to grow as the day passes by. If you are someone who already has knowledge in this field, you can jump on it and educate your audience about the benefits of using natural skincare, makeup, and hair care products.
Review and recommend natural beauty brands, share DIY beauty recipes, and highlight the latest trends in clean beauty.
This niche might not generate enough ad revenue but will do perfectly well when it comes to promoting affiliate offers or better still selling your own products.
15. Healthy Lifestyle for Busy Professionals
Busy professionals often struggle to maintain a healthy lifestyle and I am one of them.
If you are someone who is interested in health-related stuff, you can take full advantage of this niche by sharing practical tips, time-saving hacks, and healthy recipes that cater to their busy schedules. In addition, you can share advice on meal prepping, stress management, and incorporating exercise into a busy day.
Monetization strategies can include sponsored content from health and wellness brands targeting professionals, advertising time-saving kitchen gadgets, and offering online coaching or courses on maintaining a healthy lifestyle for busy individuals.
16. Pet Care and Training
Pet owners are always seeking reliable information on pet care and training.
So, if you are someone who really loves a pet and can handle them very well, then is time to convert that knowledge to cash by creating content that covers topics such as pet health, grooming tips, behaviour training, and product recommendations.
Also, to keep users engaged you can share heartwarming pet stories, training tutorials, and expert advice from veterinarians or pet trainers.
You can monetize your blog through sponsored content from pet care brands, advertising pet products, and offering online pet training courses or consultations.
Note: Pet training is a broad niche so do well to narrow it down to a specific pet.
What are low competitive blogging niches?
Low-competitive blogging niches are specific topic areas that have less competition compared to more saturated niches.
These niches often have a smaller number of established blogs and content creators, allowing new bloggers to have a better chance of standing out and gaining visibility in their chosen niche.
How do I conduct competitive analysis for niche selection?
To conduct a competitive analysis for niche selection, start by identifying potential niches you’re interested in. Then, research existing blogs and content creators within those niches.
Analyze factors such as the quality of their content, engagement with their audience, social media presence, and monetization strategies. This analysis will help you assess the level of competition and identify gaps or opportunities within the niche.
What criteria should I consider when identifying low-competitive niches?
When identifying low competitive niches, consider factors such as the number of established blogs in the niche, the level of audience engagement, the availability of monetization opportunities, and the overall demand for content in that niche.
Look for niches that have a growing interest but are not oversaturated with existing content creators.
How can I monetize a blog in a low-competitive niche?
Monetizing a blog in a low competitive niche requires creativity and strategic thinking.
Some common monetization methods include sponsored content from relevant brands, affiliate marketing,g where you earn a commission for promoting products or services, advertising through platforms like Google AdSense, creating and selling digital products or courses, offering consulting or coaching services, and utilizing crowdfunding or donations from your audience.
Choosing a low competitive blogging niche with high revenue potential can be a game-changer for you to earn a substantial income as a blogger.
By exploring these various niches that are listed in this article, you’re definitely going to get what fits you and make sure you pick a niche you can handle for the long term by looking at the monetization strategies to make sure you pick the right subject to discuss.
So, don’t be afraid to dive into these low-competitive niches and start building a successful and profitable blog!
For more content like this, don’t forget to signup for my mailing list from the homepage and also follow me on all Social Media platforms for more.
This post contains affiliate links.