This post contains affiliate links.
Starting your own profitable micro-niche blog can seem like an impossible task if you’ve never done it before. Luckily, the majority of other entrepreneurs have done this, and you can gain the wisdom they obtain from their successes and their business mistakes.
This guide on how to start a profitable micro-niche blog will help you with everything from identifying target markets to launching your product or service to learning how to make money blogging. This guide will teach you everything from getting started to monetizing your blog so that you can launch a successful micro-niche blog of your own.
Prerequisites: What You Need to Know Before Starting
You need three things before you can create your profitable micro-niche blogs. You need to know how to use content marketing and SEO, you need traffic, and you need your own monetization strategy. These first two steps are crucial because without them, creating blogs with keyword optimization is pointless.
Before starting any blogs you must have traffic from other social media platforms like Facebook, Twitter or Instagram which will be targeted toward growing your traffic. Once you have your traffic, it’s time to monetize it.
There are many ways to do so: Google Adsense, affiliate links, banner ads etc. This step takes some time but if done correctly can help generate thousands of dollars per month in revenue! Once you’ve completed these steps then it’s time for step 3: creating profitable micro-niche blogs!
Step 1 – Setting Your Objective
A profitable micro-niche blog is your first step toward becoming an entrepreneur. But what is a profitable micro-niche? It’s just that, very small niches of interest that you can create content on using places like Quora, Yahoo Answers and forums where people will be interested in answering and posting questions about their topics of interest.
The key here is the focus. What are your strengths? Can you translate those into assets for creating great quality content for these forums? Are you good at connecting with others? How about writing awesome headlines that make readers want to click through your content and engage with it even if they aren’t experts in your topic? Having answers to questions like these help you focus on exactly who you are targeting as an audience.
Step 2 – Choosing Your Niche
Before you start your new business, you need to choose a niche market. In order for your business to be profitable, it must target specific types of consumers and solve their problems. If you don’t know what type of consumers want your product or service, how will you ever generate an income? It’s critical that you learn about who your audience is before diving in headfirst.
To start your business successfully, keep these factors in mind: What can I do for my customers? What makes me different from my competitors? Can I offer additional value, not just another faceless corporation? Who is most likely going to buy my product or service? What steps will they take before purchasing my item(s)? How much are they willing to spend on something like mine?
Once you’ve answered all these questions, it’s time to pick your target audience. Use social media and free tools like Google Keyword Planner (yes, it’s free) or Facebook Audience Insights. You can also use your personal network or ask family and friends who they think your product will appeal.
Remember, while no business is completely risk-free, you don’t want to take on too much risk with an untested niche market that may not be profitable in your country of residence.
Step 3 – Hosting Your Website
A micro-niche blogging site needs to be hosted somewhere. If you’re on a tight budget, it’s possible you can find some free hosting, but know that no free hosting sites will ever be as fast or reliable as paid options. Many cheap web hosts are simply not equipped to deal with traffic spikes and high-speed requests.
You’ll also want your new website accessible across multiple devices (like mobile phones) so paying for web hosting can make sense. When searching for your perfect host, look for lots of disk space, bandwidth and good reviews from real customers who run blogs similar in size and nature to yours.
Once you’ve settled on your hosting provider, you need to decide how you want your website set up. If you want users to be able to comment or contact you, you’ll likely want a domain name and email address. You can also get your own domain name if it better suits your preferences than having your site published under someone else’s.
This is often not as expensive as it sounds — many hosting providers offer free domain names for life with every purchase of web hosting. For more information about setting up and maintaining an online presence for yourself or your business, look into getting an SSL certificate. They are much more secure than standard non-SSL certificates, but they can be pricey too depending on where you purchase them from.
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Step 4 – Creating Content
Create posts based on your topic. It is important to be specific, providing relevant information and resources related to your topic of interest. Each post will have an original title and be focused on a different aspect of starting a business. Begin by creating rough drafts based on your research and outline then edit, revise and re-write until your post is ready for publishing.
Make sure that you include images or videos in each post as visual media attracts more attention than plain text. The final step would be to publish all of your content onto your blog and track its performance through Google Analytics.
Step 5 – Building an Audience
Building an audience is key for any blogger, and it’s certainly no different when you are working on building your niche site. With sites like Facebook, Instagram, Twitter and Pinterest available at our fingertips, you can easily reach out to more people in one day than all of your ancestors would have met in their entire lifetime.
After all, that is why we all have social media! To connect with others who share similar interests. So rather than feeling overwhelmed by such technological advancements try making use of them instead! Find groups online or offline that are relevant to your niche and join in!
If you are writing content that is useful and of value, people will not only read your posts but they’ll share them as well. They’ll tell their friends, colleagues and family members about your site, increasing its reach with every share.
So rather than trying to invent ways to increase your number of readers, focus on writing valuable content that is worth reading. After all, there are millions of blogs online – each vying for attention – so you need something different if you want yours to stand out. Remember; getting more followers doesn’t automatically make your site more profitable!
Step 6 – Optimize Your Blog for Search Engine
Optimizing your micro-niche site for search engine traffic is an important part of creating and maintaining a profitable website. You should ensure that all relevant keywords are included in your website content, title tags, and meta descriptions.
Content curation also plays an important role in making sure search engines can find your content; consider writing regularly about relevant industry news, lists, guides and tutorials. If you’re able to create something original and useful enough that it gets picked up by major blogs and media outlets (or if you already have those relationships), be sure to link back to your site as well.
Step 7 – Monetization
How Do You Plan to Make Money from Your Website? No website is truly successful unless it has a well thought out plan for monetization. In general, people fall into one of two camps. Those who have something to sell and want an audience to buy, and those who have an audience and want to sell them something (advertising). Both are fine – there’s nothing wrong with having an ad blocker on your own site.
I like to put my monetization in one of three buckets: advertising, affiliate programs and products. Each has its pros and cons, so I use what I think is best for that particular situation. When monetizing with ads I make sure they are relevant, unobtrusive and ethical.
If you can do that then you’ll have happier readers, who will not only tolerate but may even appreciate your ads because they were targeted to them or because it doesn’t look out of place on your site. My philosophy is when people visit my site they shouldn’t immediately be thinking how am I going to get rid of these ads? They should want to stay on my site regardless if there are ads there or not.
3 Easy ways to monetize your micro-niche blog
There are many ways to monetize your micro-niche site including affiliate marketing, sponsored content, display advertising, and more. But today I’m going to focus on three options that you can use right away.
- Sell your own product or service.
- Produce high-quality content and get paid for it
- Partner with other companies who are willing to pay you for what you have created and share in their profits.
If you haven’t already, I highly recommend that you create a free website or at least set up your WordPress site with HostGator. Then register for your Google AdSense account. It doesn’t matter what niche you are in or what products and services you offer, Google AdSense can be monetized right away with very little effort on your part. Just install their code onto your website and get going. If you feel like getting creative, they even have some pre-made ads templates so it is really easy to set up custom ads that match your site’s theme.
Related: 5 Simple Ways to Monetize Your Blog
Find One Idea that Can Turn Into A Business, and Do It: You don’t need twenty ideas. You don’t need twenty side hustles. You don’t even need two, or one. You only need one idea that you can turn into a business that generates passive income for you on a consistent basis. The reason why is simple: you can focus your efforts, execute quickly, and then move on to your next project before anyone realizes what happened.
If you try to juggle multiple projects at once, it will be impossible to achieve success with any of them. Instead of trying to start ten different things all at once, pick just one thing that has potential and go with it. If it works out, great! Now you have something else going for you in addition to your full-time job.
If not, no big deal—you gave it an honest shot and can now move on to something else without wasting too much time. Either way, if you keep doing things like I outlined above (and take action), eventually someone will realize how valuable your services are—and pay handsomely for them!
This post contains affiliate links.