Starting your own profitable micro-niche blog can seem impossible if you’ve never done it before. Luckily, the majority of other entrepreneurs have done this, and you can gain the wisdom they obtain from their successes and their business mistakes.
This guide on how to start a profitable micro-niche blog will help you with everything you need to know about setting blogging goals to start your own successful blog.
Before jumping on to learn how you can start your own successful blog, here are some important things you need to know about blogging;
- Blogging is not a make-money-fast scheme.
- Blogging is neither complicated nor easy.
- Blogging isn’t for a loafer.
Step 1 – Setting Your Objectives
For you to be able to run any business successfully, knowing and setting your goals will give you a 20-30% success pace and this also applies to blogs as well.
The ability to set goals has a lot of positive impacts on how you run your blog and some of these benefits include, Staying consistent, and helping you measure your success, goals enable you to focus on the important things and push away all external focus that will hinder success.
When it comes to setting blogging goals, your first step should be asking yourself Why do you want to start a blog? If you’re able to answer this question then kudos because you are now set for blogging.
However, before heading to set your own personal goes, here are some short-term repeated goals you can also set to secure the success of your blog.
- How often will you publish a blog post? ( I recommend not less than 2 for a less than 1year blog)
- What are your weekly goals?
- What Niche/topic will you blog on?
Before you move on to your long-term goals, first set and fulfil these short-term repeated goals because they are the life of your blog.
Step 2 – Choosing Your Niche
The work of every blogger is to identify problems and solve them and for you to be able to identify those problems, you will need to know which niche/topic will you be creating content on. A blog niche is a specific topic you want to blog about.
When picking your niche, don’t pick a niche because you heard is easy but pick a niche that’s on-demand, pick a topic you love, and has a high-profit scale both current and future because a blog is a long-term business and not a short-term money machine.
If you currently don’t have a niche in mind, consider checking out our article on the 9 Best Micro Niches for Blogging in 2022
Step 3 – Hosting Your Website
A micro-niche blogging site needs to be hosted somewhere. If you’re on a tight budget, it’s possible you can find some free hosting, but know that no free hosting sites will ever be as fast or reliable as paid options. Many cheap web hosts are simply not equipped to deal with traffic spikes and high-speed requests.
You’ll also want your new website accessible across multiple devices (like mobile phones) so paying for quality web hosting can make sense. When searching for your perfect host, look for lots of disk space, bandwidth and good reviews from real customers who run blogs similar in size and nature to yours.
As a starter who doesn’t have much money to invest, you can decide to start with a little space and upgrade later on.
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Step 4 – Creating Content
After setting your objectives, picking your niche and hosting your site, now it comes to the big deal which is creating quality content. When it comes to blogging, there’s no doubt that content is king because the quality of content you create will determine 75% of your total blog success.
So when creating your content, focus on creating quality content and have your own content format (be different from your competitors), make your content easy to be understood by using simple languages and make sure to include CTA’s (Call To Actions).
Make sure that you include images or videos in each post as visual media attracts more attention than plain text. The final step would be to publish all of your content onto your blog and track its performance through Google Analytics.
Step 5 – Building an Audience
Building an audience is key for any blogger, and it’s certainly no different when you are working on building your niche site. With sites like Facebook, Instagram, Twitter and Pinterest available at our fingertips, you can easily reach out to more people in one day than all of your ancestors would have met in their entire lifetime.
After all, that is why we all have social media! To connect with others who share similar interests. So rather than feeling overwhelmed by such technological advancements try making use of them instead! Find groups online or offline that are relevant to your niche and join in!
If you are writing content that is useful and of value, people will not only read your posts but they’ll share them as well. They’ll tell their friends, colleagues and family members about your site, increasing its reach with every share.
So rather than trying to invent ways to increase your number of readers, focus on writing valuable content that is worth reading. After all, there are millions of blogs online – each vying for attention – so you need something different if you want yours to stand out. Remember; getting more followers doesn’t automatically make your site more profitable!
Step 6 – Optimize Your Blog for Search Engine
Optimizing your micro-niche site for search engine traffic is an important part of creating and maintaining a profitable website. You should ensure that all relevant keywords are included in your website content, title tags, and meta descriptions.
Content curation also plays an important role in making sure search engines can find your content; consider writing regularly about relevant industry news, lists, guides and tutorials. If you’re able to create something original and useful enough that it gets picked up by major blogs and media outlets (or if you already have those relationships), be sure to link back to your site as well.
Step 7 – Monetization
How Do You Plan to Make Money from Your Website? No website is truly successful unless it has a well-thought-out plan for monetization. In general, people fall into one of two camps. Those who have something to sell and want an audience to buy, and those who have an audience and want to sell them something (advertising). Both are fine – there’s nothing wrong with having an ad blocker on your own site.
I like to put my monetization in one of three buckets: advertising, affiliate programs and products. Each has its pros and cons, so I use what I think is best for that particular situation. When monetizing with ads I make sure they are relevant, unobtrusive and ethical.
If you can do that then you’ll have happier readers, who will not only tolerate but may even appreciate your ads because they were targeted to them or because it doesn’t look out of place on your site. My philosophy is when people visit my site they shouldn’t immediately be thinking how am I going to get rid of these ads? They should want to stay on my site regardless if there are ads there or not.
3 Easy ways to monetize your micro-niche blog
There are many ways to monetize your micro-niche site including affiliate marketing, sponsored content, display advertising, and more. But today I’m going to focus on three options that you can use right away.
- Sell your own product or service.
- Produce high-quality content and get paid for it
- Partner with other companies who are willing to pay you for what you have created and share in their profits.
If you haven’t already, I highly recommend that you create a free website or at least set up your WordPress site with HostGator. Then register for your Google AdSense account. It doesn’t matter what niche you are in or what products and services you offer, Google AdSense can be monetized right away with very little effort on your part.
Just install their code onto your website and get going. If you feel like getting creative, they even have some pre-made ad templates so it is really easy to set up custom ads that match your site’s theme.
Related: 5 Simple Ways to Monetize Your Blog
I believe this simple guide on how to start a profitable micro-niche blog will help you set up your blog, develop it and start making some cool cash in a few months to come.
Blogging is a very lucrative business to get yourself involved in but at first, you are likely to face a lot of difficulties with consistent work and patience, you will get to enjoy the benefit of being a blogger.
For more great tutorials on how to grow your blog, consider subscribing to my YouTube Channel.
This post contains affiliate links.